From lead to appointment,
in one CRM

Newerly captures your ad leads, qualifies them with an AI voice call, and turns them into appointments, with full visibility on every step.

Dashboard

Your whole acquisition on one screen

Revenue, ad spend, lead volume and your best-performing campaigns: everything about your acquisition sits in one place, updated continuously.

  • Revenue and spend against the previous period
  • Lead volume and closed customers in real time
  • Campaigns ranked by cost and by result

Leads

Every lead, tracked through its funnel

The moment an ad form is submitted, the lead enters the pipeline and moves from column to column. You can see where every contact stands without opening a single record.

  • Captured automatically from Meta and Google Ads
  • Visual pipeline, from first contact to booked appointment
  • Assigned to the right closer by your routing rules

AI call & qualification

The call that qualifies before your team does

The voice agent calls the lead within minutes and talks through their need and budget. Every call is transcribed and scored, and the qualification result is written straight into the CRM.

  • Call triggered automatically when the lead lands
  • Full transcript of every conversation
  • Detailed qualification score, criterion by criterion

Follow-ups

No silent lead gets left behind

A lead who can't be reached, or who asks to be called back later, enters an automatic sequence of calls and SMS, until they answer or the record is closed cleanly.

  • Call and SMS sequences you define yourself
  • Follow-up triggered by silence, not by memory
  • Stops automatically as soon as the lead responds

Calendar

A qualified lead becomes an appointment

As soon as a lead qualifies, the slot is booked in the right rep's calendar. Your team's week fills up with appointments that are already qualified.

  • Slot booked during the AI call itself
  • Synced with Google Calendar and Outlook
  • Each rep's real availability is respected

Around the journey

What runs around the pipeline

A lead's journey is only part of the product. Newerly also handles acquisition reporting, campaign tracking and how your teams are organised.

Analytics

Acquisition, under control

Spend, leads generated, qualification rate and booked appointments sit on a single dashboard. You follow the whole funnel and learn what an appointment actually costs, not just a click.

Campaigns

Spend, connected to results

Every Meta and Google Ads campaign is tracked to the end of the chain: how many leads it generated, how many qualified, how many became appointments. Ad spend stops being a blind cost.

Team

Your team, with the right access

Members, roles and workspaces let you split the organisation by team or by location. Each closer and setter only sees the leads that concern them, under routing rules specific to their workspace.

Overview

One pipeline, from ad click to appointment

Newerly connects every step so nothing gets lost between acquisition and conversion.

Acquisition
Lead
AI Call
Qualification
Follow-up
Appointment
Analytics

Frequently Asked Questions

See what Newerly can do with your leads

Let's talk through your acquisition and see exactly how Newerly fits into it

  • A first call
  • A demo on real campaigns
  • A clear estimate
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